BBMgt. (Marketing Special) (Kelaniya), MBA (West London)
Nathali Seneviratne graduated with a First Class Honours in Bachelor in Business Management (specialised in Marketing) from the University of Kelaniya, Sri Lanka. She possesses a Masters degree from the University of West London, UK. During her undergraduate years, she was awarded as the second runner up of Jane M Klauseman Woman in Business Award for her outstanding academic and extracurricular performance.
Nathali joined APIIT Sri Lanka as a Lecturer in Marketing in 2016. Her teaching expertise lies in the subject areas of Marketing, Consumer Behavior, Market Research, Strategic Marketing, Entrepreneurial Marketing, and Research Methodology. Nathali’s research interests broadly encompass the interrelated themes of ‘Consumer Ethnocentrism, Consumer Behaviour and Choice in a Retail Context.
She is a result-driven industry professional with more than four years of experience in marketing in the FMCG Industry; exposed in business strategic marketing, operations, research, sales management, advertising, and branding.